Lanvin recently announced that Bouchra Jarrar will take over creative directorship of its womenswear line.
She will be following in the footsteps of the much adored Alber Elbaz who, after fourteen years, was suddenly dismissed due to conflicts with owner, Shaw-Lan Wang. Her first collection for Lanvin will take place during the Spring 2017 season.
Jarrar was born in Cannes and graduated from Paris’ Duperré School of Applied Arts. She then joined Nicholas Ghesquiére at Balenciaga, serving as his studio director for ten years before heading couture for Christian Lacriox. Jarrar started her eponymous line in 2010 and received official haute couture status three years later
Although Jarrar comes from a
minimalist school of thought- quite a departure from the extravagance in volume and embroidery regularly found in the shows of her predecessor- her masterful tailoring skills, fluid silhouettes, and overall timeless attitude will bring an air of freshness to Lanvin. Jarrar said in a statement that she is excited to, “bring to Lanvin the harmony and consistency of a fashion designed for women, a fashion of our time.” With the industry moving at such a fast pace, taking over the oldest Parisian house still in operation is no small feat; we have a feeling the seasoned designer will find her own and usher in an era of refined elegance needed to drive up sales.